---
title: Progressive Marketing | Manufacturing Industry
description: Manufacturing Industry | Marketing help for manufacturing and tourism industries.
---

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## [The Best Marketing Strategy for Manufacturers](https://blog.bullmoosemarketing.com/best-marketing-strategy-for-manufacturers)

 Posted by [Ron Mattocks](https://blog.bullmoosemarketing.com/author/ron-mattocks) on May 1, 2020 8:00:00 AM

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[![cost-effective b2b strategic plan](https://blog.bullmoosemarketing.com/hubfs/United_States_Federal_Reserve_Board%2c_1917.jpg)](https://blog.bullmoosemarketing.com/best-marketing-strategy-for-manufacturers)

As B2B companies reevaluate their budgets in the wake of COVID-19, it may be tempting to slash the marketing and advertising budget. On paper this might seem practical, especially if you're not sure of marketing's impact on your business. This is not an uncommon reaction, and while it may free things up in the short-term, over the long haul those companies are going to need to make that ground back up later. In other words, don't ditch your marketing altogether. Just be smarter about it, and [there are more than a few options](https://blog.bullmoosemarketing.com/blog/industrial-sales-and-marketing-during-covid-19-coronavirus) here. 

[Read More](https://blog.bullmoosemarketing.com/best-marketing-strategy-for-manufacturers)

 0 Comments [Click here to read/write comments](https://blog.bullmoosemarketing.com/best-marketing-strategy-for-manufacturers#comments-listing)

 Topics: [Return on Investment](https://blog.bullmoosemarketing.com/tag/return-on-investment), [Sales Pipeline Growth](https://blog.bullmoosemarketing.com/tag/sales-pipeline-growth), [Sales Alignment](https://blog.bullmoosemarketing.com/tag/sales-alignment), [Strategic Planning](https://blog.bullmoosemarketing.com/tag/strategic-planning), [Marketing Budgets](https://blog.bullmoosemarketing.com/tag/marketing-budgets), [Industrial Marketing](https://blog.bullmoosemarketing.com/tag/industrial-marketing), [Marketing Operations](https://blog.bullmoosemarketing.com/tag/marketing-operations), [Manufacturing Industry](https://blog.bullmoosemarketing.com/tag/manufacturing-industry)

## [Free Tools Manufacturers Can Use for Hidden Sales Opportunities \[Video\]](https://blog.bullmoosemarketing.com/free-sales-software-for-manufacturers)

 Posted by [Ron Mattocks](https://blog.bullmoosemarketing.com/author/ron-mattocks) on Apr 9, 2020 8:15:00 AM

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[![](https://blog.bullmoosemarketing.com/hubfs/sales%20tools%20for%20manufacturing%20companies.png)](https://blog.bullmoosemarketing.com/free-sales-software-for-manufacturers)

Manufacturers, logistics, and the entire supply chain have, in some way, been impacted by COVID-19, some more than others. A mid-March study assessing the impact of COVID-19 on manufacturers in North America found that **28% are searching for replacement suppliers** while another **28% plan to reshore their operations** back in the United States. That means there are OEMs and large Tier 1 Suppliers looking around for solutions, and they need them quickly. This could mean opportunities for many manufacturers of component parts, opportunities they likely don't want to miss out on. So how can these manufacturers capitalize on the needs that exist out there? There's some marketing-technology (martech) tools out there - **free ones** - that can help uncover unknown sales opportunities. 

[Read More](https://blog.bullmoosemarketing.com/free-sales-software-for-manufacturers)

 0 Comments [Click here to read/write comments](https://blog.bullmoosemarketing.com/free-sales-software-for-manufacturers#comments-listing)

 Topics: [Marketing Tactics](https://blog.bullmoosemarketing.com/tag/marketing-tactics), [Sales Pipeline Growth](https://blog.bullmoosemarketing.com/tag/sales-pipeline-growth), [Sales Alignment](https://blog.bullmoosemarketing.com/tag/sales-alignment), [Key Trends](https://blog.bullmoosemarketing.com/tag/key-trends), [Website Strategy](https://blog.bullmoosemarketing.com/tag/website-strategy), [Lead Generation](https://blog.bullmoosemarketing.com/tag/lead-generation), [Manufacturing Industry](https://blog.bullmoosemarketing.com/tag/manufacturing-industry)

## [The Friday Five: Marketing to Manufacturers](https://blog.bullmoosemarketing.com/friday-five-marketing-to-mfgs)

 Posted by [Lora Carpenter](https://blog.bullmoosemarketing.com/author/lora-carpenter) on Apr 3, 2020 9:32:00 AM

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[![](https://blog.bullmoosemarketing.com/hubfs/edit-654816.jpg)](https://blog.bullmoosemarketing.com/friday-five-marketing-to-mfgs)

``With the rise of the internet (and with that, online shopping) companies and manufacturers have access to a wider range of potential customers than ever before. What was once only selling to people in your state or region has become an ability to reach worldwide potential!

[Read More](https://blog.bullmoosemarketing.com/friday-five-marketing-to-mfgs)

 0 Comments [Click here to read/write comments](https://blog.bullmoosemarketing.com/friday-five-marketing-to-mfgs#comments-listing)

 Topics: [Marketing Tactics](https://blog.bullmoosemarketing.com/tag/marketing-tactics), [Measuring Marketing](https://blog.bullmoosemarketing.com/tag/measuring-marketing), [Strategic Planning](https://blog.bullmoosemarketing.com/tag/strategic-planning), [Search Engine Optimization](https://blog.bullmoosemarketing.com/tag/search-engine-optimization), [Industrial Marketing](https://blog.bullmoosemarketing.com/tag/industrial-marketing), [Brand Awareness](https://blog.bullmoosemarketing.com/tag/brand-awareness), [Marketing Operations](https://blog.bullmoosemarketing.com/tag/marketing-operations), [Manufacturing Industry](https://blog.bullmoosemarketing.com/tag/manufacturing-industry)

[All posts](https://blog.bullmoosemarketing.com/all) [Next](https://blog.bullmoosemarketing.com/tag/manufacturing-industry/page/2)

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## The Progressive Marketer

Progressive marketing articles for manufacturing, construction, B2B services, tourism, and other industry segments working to make their communities better places to work and live.

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### Topic Categories

- [Marketing Tactics (19)](https://blog.bullmoosemarketing.com/tag/marketing-tactics)
- [Strategic Planning (17)](https://blog.bullmoosemarketing.com/tag/strategic-planning)
- [Brand Awareness (15)](https://blog.bullmoosemarketing.com/tag/brand-awareness)
- [Measuring Marketing (11)](https://blog.bullmoosemarketing.com/tag/measuring-marketing)
- [Marketing Operations (10)](https://blog.bullmoosemarketing.com/tag/marketing-operations)
- [Industrial Marketing (9)](https://blog.bullmoosemarketing.com/tag/industrial-marketing)
- [Manufacturing Industry (9)](https://blog.bullmoosemarketing.com/tag/manufacturing-industry)
- [Key Trends (8)](https://blog.bullmoosemarketing.com/tag/key-trends)
- [Lead Generation (8)](https://blog.bullmoosemarketing.com/tag/lead-generation)
- [Marketing Budgets (8)](https://blog.bullmoosemarketing.com/tag/marketing-budgets)
- [Sales Alignment (8)](https://blog.bullmoosemarketing.com/tag/sales-alignment)
- [Sales Pipeline Growth (7)](https://blog.bullmoosemarketing.com/tag/sales-pipeline-growth)
- [Small Businesses (7)](https://blog.bullmoosemarketing.com/tag/small-businesses)
- [Social Media Tactics (7)](https://blog.bullmoosemarketing.com/tag/social-media-tactics)
- [Economic Development (6)](https://blog.bullmoosemarketing.com/tag/economic-development)
- [Marketing Technology (6)](https://blog.bullmoosemarketing.com/tag/marketing-technology)
- [Tourism Industry (6)](https://blog.bullmoosemarketing.com/tag/tourism-industry)
- [Return on Investment (5)](https://blog.bullmoosemarketing.com/tag/return-on-investment)
- [Marketing Content (4)](https://blog.bullmoosemarketing.com/tag/marketing-content)
- [Marketing Fails (4)](https://blog.bullmoosemarketing.com/tag/marketing-fails)
- [Search Engine Optimization (4)](https://blog.bullmoosemarketing.com/tag/search-engine-optimization)
- [Website Strategy (3)](https://blog.bullmoosemarketing.com/tag/website-strategy)
- [Case Studies (2)](https://blog.bullmoosemarketing.com/tag/case-studies)
- [Company News (1)](https://blog.bullmoosemarketing.com/tag/company-news)

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