You’ve probably heard a lot of talk about Snapchat lately, a very popular app among millennials. Sixty percent of all smartphone users are now on Snapchat and over 10 billion videos are viewed per day on the app. Impressive, huh? So, what exactly is Snapchat and why has it grown to be one of the most downloaded and used apps of 2018?
Topics: Marketing Tactics, Marketing Technology, Key Trends, Small Businesses, Social Media Tactics, Brand Awareness
“Why did you want to move back?” It's the question I’m asked most often since returning to Crawford County this past summer. In one sense, I understand the nature of people’s curiosity. The area’s population has been in decline for over 60 years, the per-capita income is $10K below the state average, and 38% of residents collect social security benefits. Combined, these realities contribute to a more alarming fact that over half of the area population cannot be relied on to provide tax revenues necessary to sustain services and infrastructure. I’d hate to characterize the situation as bleak, but as one official remarked, his job was to ensure a slowly sinking ship, sank slower.
Topics: Company News, Economic Development, Strategic Planning, Key Trends, Brand Awareness
Progressive marketing articles for manufacturing, construction, B2B services, tourism, and other industry segments working to make their communities better places to work and live.
