--- title: Progressive Marketing | Sales Alignment (2) description: Sales Alignment | Marketing help for manufacturing and tourism industries. (2) --- - - - - - [Home](http://bullmoosemarketing.com/) - [About](http://bullmoosemarketing.com/about/) - [Our Company](https://bullmoosemarketing.com/about/) - [Our Team](https://bullmoosemarketing.com/our-marketing-team/) - [Our Process](https://bullmoosemarketing.com/marketing-strategy/) - [Our Services](https://bullmoosemarketing.com/services/) - Industries - [Manufacturing](https://bullmoosemarketing.com/industrial-manufacturing-marketing/) - [Tourism](https://bullmoosemarketing.com/tourism-destination-marketing/) - [Other Sectors](https://bullmoosemarketing.com/small-business-marketing/) - Knowledge - [Help Articles](https://blog.bullmoosemarketing.com/) - [Case Studies](https://info.bullmoosemarketing.com/marketing-case-study-library) - [News](https://bullmoosemarketing.com/category/news/) - [Free Tools](https://info.bullmoosemarketing.com/sales-prospecting-for-manufacturing) - [Careers](http://bullmoosemarketing.com/careers/) - [Contact us](http://bullmoosemarketing.com/contact/) - [Get A Quote](https://bullmoosemarketing.com/contact/) ## [How Rural Manufacturers Can Leverage Account-Based Marketing](https://blog.bullmoosemarketing.com/how-rural-manufacturers-leverage-account-based-marketing) Posted by [Josh Sherretts](https://blog.bullmoosemarketing.com/author/josh-sherretts) on Jul 25, 2019 12:13:56 PM - [Tweet](https://twitter.com/share) [![Account-based-marketing-getting-started-manufacturing-bull-moose.1](https://blog.bullmoosemarketing.com/hubfs/Account-based-marketing-getting-started-manufacturing-bull-moose.1.jpg)](https://blog.bullmoosemarketing.com/how-rural-manufacturers-leverage-account-based-marketing) *This blog is the third in a series explaining the strategy of account-based marketing and how businesses who are a fit can benefit from this approach.* [Read More](https://blog.bullmoosemarketing.com/how-rural-manufacturers-leverage-account-based-marketing) 0 Comments [Click here to read/write comments](https://blog.bullmoosemarketing.com/how-rural-manufacturers-leverage-account-based-marketing#comments-listing) Topics: [Marketing Tactics](https://blog.bullmoosemarketing.com/tag/marketing-tactics), [Measuring Marketing](https://blog.bullmoosemarketing.com/tag/measuring-marketing), [Return on Investment](https://blog.bullmoosemarketing.com/tag/return-on-investment), [Sales Pipeline Growth](https://blog.bullmoosemarketing.com/tag/sales-pipeline-growth), [Sales Alignment](https://blog.bullmoosemarketing.com/tag/sales-alignment), [Strategic Planning](https://blog.bullmoosemarketing.com/tag/strategic-planning), [Marketing Budgets](https://blog.bullmoosemarketing.com/tag/marketing-budgets), [Industrial Marketing](https://blog.bullmoosemarketing.com/tag/industrial-marketing), [Lead Generation](https://blog.bullmoosemarketing.com/tag/lead-generation), [Manufacturing Industry](https://blog.bullmoosemarketing.com/tag/manufacturing-industry) ## [Benefits of Account-Based Marketing for Manufacturers](https://blog.bullmoosemarketing.com/benefits-of-account-based-marketing-for-manufacturers) Posted by [Josh Sherretts](https://blog.bullmoosemarketing.com/author/josh-sherretts) on Jun 5, 2019 8:03:00 AM - [Tweet](https://twitter.com/share) [![Account-based-marketing-benefits-manufacturing-bull-moose-2](https://blog.bullmoosemarketing.com/hubfs/Account-based-marketing-benefits-manufacturing-bull-moose-2.jpeg)](https://blog.bullmoosemarketing.com/benefits-of-account-based-marketing-for-manufacturers) *This blog is the second in a series explaining the strategy of account-based marketing and how business who are a fit can benefit from this approach. [Find the first installment here](https://blog.bullmoosemarketing.com/blog/account-based-marketing-rural-manufacturing-companies)* *.* In the previous post on **Account-based marketing** (ABM) we outlined several reasons as to why this approach is a good fit for small manufacturers, but what exactly is ABM and what are the benefits does this strategy yield? **ABM is a highly focused strategy that personalizes your marketing efforts around individual prospects and specific companies** as opposed to marketing to an industry segment as a whole. [Read More](https://blog.bullmoosemarketing.com/benefits-of-account-based-marketing-for-manufacturers) 0 Comments [Click here to read/write comments](https://blog.bullmoosemarketing.com/benefits-of-account-based-marketing-for-manufacturers#comments-listing) Topics: [Marketing Tactics](https://blog.bullmoosemarketing.com/tag/marketing-tactics), [Measuring Marketing](https://blog.bullmoosemarketing.com/tag/measuring-marketing), [Return on Investment](https://blog.bullmoosemarketing.com/tag/return-on-investment), [Sales Pipeline Growth](https://blog.bullmoosemarketing.com/tag/sales-pipeline-growth), [Sales Alignment](https://blog.bullmoosemarketing.com/tag/sales-alignment), [Strategic Planning](https://blog.bullmoosemarketing.com/tag/strategic-planning), [Marketing Budgets](https://blog.bullmoosemarketing.com/tag/marketing-budgets), [Industrial Marketing](https://blog.bullmoosemarketing.com/tag/industrial-marketing), [Lead Generation](https://blog.bullmoosemarketing.com/tag/lead-generation), [Manufacturing Industry](https://blog.bullmoosemarketing.com/tag/manufacturing-industry) ## [Why Account-Based Marketing is a Fit for Rural Manufacturers](https://blog.bullmoosemarketing.com/account-based-marketing-rural-manufacturing-companies) Posted by [Josh Sherretts](https://blog.bullmoosemarketing.com/author/josh-sherretts) on May 22, 2019 7:30:00 AM - [Tweet](https://twitter.com/share) [![rural-manufacturing account-based-marketing](https://blog.bullmoosemarketing.com/hubfs/rural-manufacturing%20account-based-marketing.png)](https://blog.bullmoosemarketing.com/account-based-marketing-rural-manufacturing-companies) *This blog is the first in a series explaining the strategy of account-based marketing and how business who are a fit can benefit from this approach.* [Read More](https://blog.bullmoosemarketing.com/account-based-marketing-rural-manufacturing-companies) 0 Comments [Click here to read/write comments](https://blog.bullmoosemarketing.com/account-based-marketing-rural-manufacturing-companies#comments-listing) Topics: [Sales Pipeline Growth](https://blog.bullmoosemarketing.com/tag/sales-pipeline-growth), [Sales Alignment](https://blog.bullmoosemarketing.com/tag/sales-alignment), [Strategic Planning](https://blog.bullmoosemarketing.com/tag/strategic-planning), [Marketing Budgets](https://blog.bullmoosemarketing.com/tag/marketing-budgets), [Industrial Marketing](https://blog.bullmoosemarketing.com/tag/industrial-marketing), [Brand Awareness](https://blog.bullmoosemarketing.com/tag/brand-awareness), [Marketing Fails](https://blog.bullmoosemarketing.com/tag/marketing-fails), [Manufacturing Industry](https://blog.bullmoosemarketing.com/tag/manufacturing-industry) [Previous](https://blog.bullmoosemarketing.com/tag/sales-alignment/page/1) [All posts](https://blog.bullmoosemarketing.com/all) [Next](https://blog.bullmoosemarketing.com/tag/sales-alignment/page/3) Posted by ## The Progressive Marketer Progressive marketing articles for manufacturing, construction, B2B services, tourism, and other industry segments working to make their communities better places to work and live. ### ![Bull Moose Progressive Marketing](https://blog.bullmoosemarketing.com/hs-fs/hubfs/Bull_Moose_Marketing_February2018-theme/images/BULLMOOSE2.png?width=150&name=BULLMOOSE2.png) ### Topic Categories - [Marketing Tactics (19)](https://blog.bullmoosemarketing.com/tag/marketing-tactics) - [Strategic Planning (17)](https://blog.bullmoosemarketing.com/tag/strategic-planning) - [Brand Awareness (15)](https://blog.bullmoosemarketing.com/tag/brand-awareness) - [Measuring Marketing (11)](https://blog.bullmoosemarketing.com/tag/measuring-marketing) - [Marketing Operations (10)](https://blog.bullmoosemarketing.com/tag/marketing-operations) - [Industrial Marketing (9)](https://blog.bullmoosemarketing.com/tag/industrial-marketing) - [Manufacturing Industry (9)](https://blog.bullmoosemarketing.com/tag/manufacturing-industry) - [Key Trends (8)](https://blog.bullmoosemarketing.com/tag/key-trends) - [Lead Generation (8)](https://blog.bullmoosemarketing.com/tag/lead-generation) - [Marketing Budgets (8)](https://blog.bullmoosemarketing.com/tag/marketing-budgets) - [Sales Alignment (8)](https://blog.bullmoosemarketing.com/tag/sales-alignment) - [Sales Pipeline Growth (7)](https://blog.bullmoosemarketing.com/tag/sales-pipeline-growth) - [Small Businesses (7)](https://blog.bullmoosemarketing.com/tag/small-businesses) - [Social Media Tactics (7)](https://blog.bullmoosemarketing.com/tag/social-media-tactics) - [Economic Development (6)](https://blog.bullmoosemarketing.com/tag/economic-development) - [Marketing Technology (6)](https://blog.bullmoosemarketing.com/tag/marketing-technology) - [Tourism Industry (6)](https://blog.bullmoosemarketing.com/tag/tourism-industry) - [Return on Investment (5)](https://blog.bullmoosemarketing.com/tag/return-on-investment) - [Marketing Content (4)](https://blog.bullmoosemarketing.com/tag/marketing-content) - [Marketing Fails (4)](https://blog.bullmoosemarketing.com/tag/marketing-fails) - [Search Engine Optimization (4)](https://blog.bullmoosemarketing.com/tag/search-engine-optimization) - [Website Strategy (3)](https://blog.bullmoosemarketing.com/tag/website-strategy) - [Case Studies (2)](https://blog.bullmoosemarketing.com/tag/case-studies) - [Company News (1)](https://blog.bullmoosemarketing.com/tag/company-news) \*\*SEE ALL TOPIC CATEGORIES \*\* ### Or Filter by Author - [Josh Sherretts (10)](https://blog.bullmoosemarketing.com/author/josh-sherretts) - [Ron Mattocks (9)](https://blog.bullmoosemarketing.com/author/ron-mattocks) - [Emily Watson (5)](https://blog.bullmoosemarketing.com/author/emily-watson) - [Lora Carpenter (2)](https://blog.bullmoosemarketing.com/author/lora-carpenter) ### Get Updates ### Get More Deals [![Account-Based Marketing is the new Industrial Marketing](https://no-cache.hubspot.com/cta/default/3370641/4a45a065-c806-4392-b98c-d41c0321d14e.png)](https://cta-redirect.hubspot.com/cta/redirect/3370641/4a45a065-c806-4392-b98c-d41c0321d14e) ### Get More Leads #### [![](https://blog.bullmoosemarketing.com/hubfs/Bull_Moose_Marketing_February2018-theme/images/Lead-Generation-Ideas-CTA-768x644.jpg)](http://bullmoosemarketing.com/lead-generation-tactics-you-can-use/) ### Success in Action [![Case Studies CTA (2)](https://no-cache.hubspot.com/cta/default/3370641/fe52daa7-a203-4407-881c-e018546d341f.png)](https://cta-redirect.hubspot.com/cta/redirect/3370641/fe52daa7-a203-4407-881c-e018546d341f) ### Engage With Us ![Little Bull Moose Guy](https://blog.bullmoosemarketing.com/hubfs/Bull_Moose_Marketing_February2018-theme/images/footer2.png) © 2018 [Bull Moose Marketing](http://www.bullmoosemarketing.com) - All Rights Reserved. Powered by [SGD](http://www.steelegraphicdesign.com)