Emily Watson
Emily Watson was born and raised in Jamestown, Pennsylvania. She graduated from Slippery Rock University of Pennsylvania with a degree in Communications, focusing in Public Relations. Following college, Emily moved to Colorado where she got her start at a marketing agency as a Project Manager. Upon her return to Pennsylvania a few years later, she worked as an Account Executive managing clients such as New York Philharmonic, Rite Aid, Ruby Tuesday, and Belle Tire. Currently, Emily is a Marketing Strategist at Bull Moose Progressive Marketing located in Meadville. She is on the Senior Student Advisory Board for Slippery Rock University as well as a volunteer for the Bantam Jeep Heritage Festival in Butler.
Another year has passed, which means an open road ahead of us to be on the lookout for the latest trends and technologies in marketing. This is a fast-paced business. Things are constantly changing from day to day. What might have been “in” last year, could be gone completely, or revamped for the next year. To bring in the new year, we wanted to showcase some of the top marketing trends you will be seeing in 2019. These articles give great insight on what the future of marketing looks like. You won’t want to miss these trends:
- Using Chatbots
- Brand Authenticity
- Interactive Video
- Content is King
- Gen Z
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Topics:
Marketing Tactics,
Strategic Planning,
Key Trends,
Small Businesses,
Social Media Tactics,
Brand Awareness,
Marketing Operations
There are countless reasons why small business owners should consider having a website for their company. A website is essentially the phone book of 2018. It’s a place where people find out more information about a company and what they offer. Consumers expect companies to have a website when they search the web, and often don’t consider a company credible if they don’t. Owning a space on the web is a great way to help grow your brand. Check out these 5 reasons you should consider having a website for your business:
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Topics:
Marketing Tactics,
Marketing Technology,
Search Engine Optimization,
Small Businesses,
Website Strategy,
Lead Generation,
Brand Awareness,
Marketing Fails,
Manufacturing Industry
You’ve probably heard a lot of talk about Snapchat lately, a very popular app among millennials. Sixty percent of all smartphone users are now on Snapchat and over 10 billion videos are viewed per day on the app. Impressive, huh? So, what exactly is Snapchat and why has it grown to be one of the most downloaded and used apps of 2018?
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Topics:
Marketing Tactics,
Marketing Technology,
Key Trends,
Small Businesses,
Social Media Tactics,
Brand Awareness
